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Turn AI Search Discovery Into Revenue
Win buyers at the research stage when AI chatbots recommend solutions. We optimize your brand to become the authoritative source AI engines cite, recommend, and trust.
Used by B2B SaaS, healthtech, and fintech brands to reduce CaC and capture high-intent buyers before they compare alternatives.
Results in 6-9 weeks
No long-term contracts
Visibility Tracking included
Is Your Brand Invisible When Buyers Ask AI for Recommendations?
Your prospects aren't just googling anymore. They're asking search engines "What's the best [solution] for [specific need]?" and expecting instant, authoritative answers.
Do these sound familiar?
You rank on Google, but AI answers rarely mention you.
Competitors are cited in “best/top” prompts you should own
Traffic has dipped, we don't know how to improve our organic marketing anymore
AI engines decide which brands to recommend based on topical authority, structured data quality, and cross-platform presence. If you're not optimized for AI visibility, you're losing deals before buyers even know you exist.
Traditional SEO got you discovered in search results. Now you need Answer Engine Optimization (AEO) to get recommended by AI.
How We Turn AI Visibility Into Pipeline
Answer Engine Optimization makes your brand visible when buyers research solutions, compare alternatives, and ask AI chatbots for recommendations in your category.
Here's the shift: We don't optimize for keywords or prompts like traditional SEO. We use AI visibility dashboards to diagnose perception and narrative gaps between how your market talks about problems and how your brand addresses them. Then we create content that closes those gaps so that buyers consider you before they even visit your website.
The result: When prospects ask ChatGPT "What's the best solution for [problem you solve]?" or compare you against competitors in Perplexity, your brand appears as the authoritative choice. This early-stage visibility turns AI discovery into qualified pipeline.
Our Method for AEO/GEO/AI SEO
01
Audit your AI visibility
See where you’re mentioned, cited across ChatGPT, Perplexity, Gemini, and Google AI Overviews. This audit captures your Share of Voice across LLMs and its training ground i.e. both onsite and offsite.
02
Competitive Share-of-Voice
Benchmark your brand mentions and citations vs. competitors. Find branded and unbranded query and prompt gaps that can drive your revenue and share of voice across the web.
03
Topical authority map
Measure your current topical authority or depth today. Identify adjacent topics you can credibly own. Prioritize by intent, competitive advantage and where your chances of dominance are higher than competition.
04
Create & refresh (on-site + off-site)
Create structured data that LLMs can easily parse covering MoFu, BoFu and the reason why buyers should choose you over competition.
05
Measure & iterate
Track citations, AI Share-of-Voice, that lead to opportunity creation, and win-rate lift. Refresh what works; replace what doesn’t.
Why AEO Delivers Higher ROI Than Traditional Marketing Channels
The Hidden Reality of B2B Buying:
HBR research reveals that 80-90% of B2B buyers finalize their vendor shortlist before contacting any company. Discovery, comparison, feature evaluation, and third-party validation all happen invisibly in AI chatbots without leaving traces in your marketing analytics.
Your dashboard shows zero activity while buyers decide if you're even worth contacting. This is the revenue traditional marketing channels miss. Answer Engine Optimization or GEO captures it.
Higher Intent
Buyers arrive pre-qualified and trusting your expertise from their research done through conversations with AI chatbot
Predictable Pipeline
We measure share of voice across AI platforms to forecast pipeline from the research phase that shapes all decisions
Lower Costs
Reduce Customer Acquisition Costs (CaC) as AI visibility compounds without proportional increase in spends over time
Frequently Asked Questions
Isn’t SEO enough?
SEO helps traditional search engines find you. AEO/GEO helps AI understand your presence across the web, and then mention and cite you when buyers enquire in your industry or competitive space.
Do AI citations really drive pipeline?
Yes. AI answers build early trust and consideration. With refreshed pages and CRO, that intent converts.
Will this hurt our SEO rankings?
No. Better structure, authority placements, and clearer content usually improve organic rankings.
Can we do this without technical changes?
We can start, but crawlability, speed, schema, and internal links improve results. Dev changes can be phased.
Do we need an in-house team?
Your team can run it with the right direction. We partner on strategy, content systems, and updating your tech team about structured data.
How soon will we see impact?
Most teams see movement in 6–9 weeks on citations/SOV; pipeline impact follows content and placements. If you have already invested in good marketing practices and SEO, your result will start showing up faster.
Why Definer vs. another SEO/AEO service provider?
We treat AI visibility as strategy, not a channel hack. We work with positioning + content + distribution in mind, measured on share of voice and pipeline, not clicks or vanity traffic generation.