+91 7829903759
What We Do?
We understand how your product works and then make the market believe in it too. That's what great positioning and funnel marketing does for scale ups.
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Siddhangana Karmakar - Founder & Chief Strategist
Brand Builder, Marketer & Entrepreneur
18+ YRS OF EXPERIENCE TO TRUST
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​"After scaling brands like Paperboat, Project StepOne from idea to category leader; I created Definer Brands to give other founders the same unfair edge."
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Delhi Univ. & MDI, Gurgaon Alumni
DO THESE SOUND FAMILIAR TO YOU?
Turn every ₹1 into ₹5 of customer lifetime value within 12 months
- B2C Haircare & Skincare (Personal Care), offline brand in Tier 2 cities​
We are introducing new products, but growth has stagnated
- Eduplay brand in Germany​​
We are competing on price, our margins are impacted hence profits are declining
- Manufacturing & exports co. in India​​
Why they trust us!
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Siddhangana has excellent skills and capabilities in creating service brand which she demonstrated in building our brand.
Also her rich experience in Product Brand building in D2C segment enabled her to formulate and execute brand communication strategy for relevant target market. She is quite innovative in creating multimedia content to ensure impactful and continuous customer engagement.
M Vasanth Kumar; ex-MD & CEO of Lifestyle & Max Fashions,
Founder of Strategic Coach Mentor
I worked with Siddhangana for 8 Months for Brand strategy of our Edu toys business in Germany.
Post our engagement our team and ad agencies are awe-struck by the amount of details that have gone into the planning of the strategy book and other pegs she created for us.
I would definitely work with her in the future and have major appreciation and respect for her efficient work.
Nishtha Jolly, Founder of Jolly Designs, Germany
Our Strategic Thinking Feed
FREQUENTLY ASKED QUESTIONS
1. What is a growth marketing agency? A growth marketing agency like Definer Brands will evaluate your overall product, marketing and sales funnels to help you develop a growth strategy that focuses on optimising customer acquisition using delight and better experience, while also increasing your customer lifetime value (CLTV).
2. What are the benefits of growth marketing? Growth marketing focuses on optimizing every stage of the customer journey. This approach continually refines tactics, leading to sustainable growth, improved ROI, and higher loyalty. By focusing on growth marketing with us, we enable you to improve your customer acquisition at lowered costs and improving life time value of customers through better product experience.
3. What sets Definer Brands apart from other marketing agencies? We use a holistic marketing approach where we use brand positioning to drive our growth marketing decisions. We ensure that every creative element directly contributes to measurable business results. Our collaborative approach also means we partner closely with you to understand your goals, challenges, and market dynamics—so we can deliver tailored strategies that drive long-term success.